G/Fore golf was launched by fashion industry veteran and avid golfer Mossimo Giannulli in 2011 when he became frustrated in his search for colourful and functional golf gloves.
Recently purchased by clothing brand Peter Millar, G/Fore also has a wide range of luxury golf shoes for both men and women which Bubba Watson, one of the brands ambassadors, wore as he claimed the recent Genesis Open, his first PGA Tour title for two years. The shoes were also to the fore as he dominated in the WGC Dell Technologies Match Play.
Founder of G/FORE, Mossimo Giannulli, said:
It was fantastic to see Bubba win his 10th PGA Tour title in G/Fore shoes. He's a unique talent who bucks the norm and brings an exciting dimension to golf. He epitomises what we try to achieve with the G/FORE brand in adding some colour and personality to golf and beyond.
Bubba stepped into the winner's circle wearing G/Fore's striking Hightop Disruptor shoes that form part of the brand's 2018 spring/summer collection, boasting a casual athletic look.
The shoe has a lightweight sole providing superior flexibility and the waterproof smooth and patent full grain leather upper will keep heavy dew and rain on the outside of the shoe.
A fully padded, anti-microbial mesh lined interior combines with a washable custom Ortholite sock liner for for added comfort on the course.
Joining the Hightop in the range is the Cruiser, inspired by the a traditional loafer it has an athletic fit and an ultra-lightweight sole. Including a washable and anti-microbial, triple density foam cushion Ortholite sock liner for superior comfort, it's a shoe which translates perfectly to the clubhouse after the round.
The Patriot Disruptor fuses street fashion with golf in a shoe that combines comfort with a simple and elegant design. A premium outsole optimises traction, flexibility and support throughout the golf swing whilst the full grain leather is fully waterproof with a casual look.
As well as the shoes G/Fore's collection includes a full range of colourful, premium quality golf gloves, a range of Collection polo shirts, as well as a casual T-shirt with the slogan "No 1 cares what you shot", typical of the trademark humour for which the brand is known.