Rife have been making quality putters since 2004 with their influence on club golfers and Tour players growing ever since. In fact in that time, Rife has over 50 Tour victories and has been in the bag of a European Tour Order of merit winner, a PGA Tour money list winner and several Ryder Cup players.
The key to Rife’s success is their consistent “no-skid” roll. The original innovators of grooved putter faces, Rife’s RollGroove™ face technology uses precisely milled grooves to grip, hold and release the ball into an immediate forward roll.
Rife came onto the scene in 2005 with the original Two Bar Mallet and Blade. Almost overnight Rife became a hit thanks to this putter with its self- adjustable lie angle, speed-weighting system, 4-point stability weighting, and RollGroove Technology.
Since then, Rife has expanded the Two Bar line with the ultra popular Two Bar Hybrid, which has taken game improvement and performance to a whole new level. The Island Series was introduced in 2007, and became an instant hit. The Barbados was named the 2007 Mallet of the Year. Since then, new Island Series models have been added to the line. The Island Series is a more classic or traditional style putter line as opposed to the extremely popular Two Bar lines; but has many of the same technologies that make them uniquely a Rife.
The Tropical finish was added to some of Rife's most popular models in 2012. The Tropical models offer a durable finish that’s created through an intricate ti-plating process. The result-a unique putter that is very wear-resistant.