Find out more about the charismatic Oakley pro including his dream to be a male model.
An exclusive look at the incredible, bulletproof truck Oakley Sports built for Bubba Watson.
Oakley's golf-specific G30 Iridium glasses improve courses visibility and depth perception.
Many golfers believe if you look and feel good, you'll play good. Some of golf's biggest names will be hoping these looks will help them feel and look good at this week's PGA Championship.
The popularity of traditional golf shoes may have spiked in the late 1990s, but now the popular shoe in golf is spineless.Oakley have added to their Cipher range of golf shoe, releasing the Cipher 2 shoe. Weighing just 260 grams, the Ciper 2 uses various...
The Oakley CarbonPRO shoe is Oakley's Tour-level shoe and is Oakley's most technologically advanced shoe ever.The concept Oakley had when creating the CarbonPRO was to engineer a shoe that is lighter and lower to the ground than traditional Tour shoes.The...
The Oakley Cipher shoes are incredibly light, surprisingly comfortable and certainly not waterproof.Out of the box, you immediately feel how much weight Oakley have removed from the shoe and your eyes will be immediately interested in the NanoSpike pads...
The Oakley Cipher golf shoe is the lightest performance golf shoe in golf.Weighing in at just 260 grams, Oakley Cipher's Factory Lite Technology ensures the base of the shoe is stable and closer to the ground than ever before, while using lightweight materials...
In 1975, Jim Jannard started Oakley with an initial investment of just $300. The name came from Jannard's English Setter dog. The company began selling grips for motorcycles, with production from Jannard's garage.
In 1980, Jannard launched the O-Frame goggles with the iconic Oakley "O" on the strap. This was the start of the Oakley brand, and in 1983 the company began making and selling ski goggles.
Following years of successful sales and growth, Oakley went public in 1995. The company began developing their iconic line of sunglasses as well as goggles, apparel and accessories. Currently, Oakley holds more than 600 patents related to eyewear, performance gear and materials.
In 2007, the Italian group Luxottica merged with Oakley in a deal worth $2.1 billion.
One of Oakley's key strategies is to match its brand with athletes through sponsorship. Oakley maintains a large roster of sports stars across a wide variety of sports. Athletes who have been, or are currently, sponsored by Oakley include: Michael Jordan, Shaun White, Fernando Alonso, Valentino Rossi, Ryan Sheckler and Lindsay Vonn.
With their extensive research and development of sunglasses, Oakley sunglasses have been worn by professional golfers for years. Throughout the peak of his career, David Duval was known for wearing Oakley's M Frame glasses, wearing them to win the 2001 Open Championship in addition to his 59 at the 1999 Bob Hope Chrysler Classic.
In 2011, Oakley signed a deal with the then 22-year old Rory McIlroy to wear Oakley sunglasses and apparel. McIlroy went on to win two majors in Oakley gear (2011 US Open and 2012 PGA Championship).
When McIlroy left Oakley in 2013, the company added Bubba Watson and Zach Johnson to their roster of golfers that includes Ian Poulter, Ricky Barnes, Rafael Cabrera-Bello, Brendon Steele, Yani Tseng, Annika Sorenstam, Ryan O'Toole and many more.