Andrew Noyce
By Andrew Noyce

Matt Kuchar has become the first brand ambassador for the burgeoning golf division of the US footwear company Skechers.

The signing of World number 5 and winner of seven events on the PGA Tour is an important landmark for the Skechers Performance Division as it pushes its combination of high-performance technology and innovation with the utmost levels of comfort into the golf market.

Kuchar, who will team up with the Performance Division to design his own signature line of shoe, is clearly impressed.

Whether competing or practicing, I’m on my feet for hours, so the comfort and performance of my shoes is a critical factor in my success. In trying out the GOgolf line, I was really pleased both with the shoe and with the Skechers Performance Division team. Their attention to detail and expertise in performance footwear is impressive.

Matt Kuchar joins Skechers GOGolf

Skechers GoGolf takes inspiration from the companies award winning running and walking shoes and they are bringing this technological know how into golf with shoes designed to perform both on and off the course.

Rick Higgins, VP of Merchandising / Marketing in the Skechers Performance Division was excited at the partnership with Kuchar and the possibilities it brings in pushing the boundaries as the company looks to embed itself in the golf market.

Matt brings a great deal of knowledge to our product development. He offers all the qualities we look for in a brand ambassador so we’re thrilled to partner with him on our Skechers GOgolf line. We work closely with our elite athletes to build innovative footwear and Matt’s insight will help infuse our existing award-­‐winning technologies into our golf offering.

The current Skechers GOgolf line up comprises three shoes for golfers to choose from all centred around the comfort and durability of the patented Resagrip Outsole, a spikeless, lightweight design focussed on the natural movement of your feet.

Skechers Go Golf Bionic

The Go Golf Bionic shoe features a 4mm heel drop that gives a solid foundation to your swing by keeping your feet in a near neutral postion. Modern styling and packed with advanced technology the Bionic is inspired by nature and keeps you comfortable by allowing natural motion as walk around the course.

The Go Golf Bionic is available in Black/Red, Green/Black and White/Black colour schemes with an RRP of £99.

Skechers Go Golf Bionic

Skechers Go Golf

The Go Golf shoe is Skechers hat tip to classic golf shoe design but comes packed with modern design focussed on superior on course performance. The Go Golf has the same heel drop as the Bionic plus Go Impulse Sensors that boost stability and improve traction control throughout the swing.

The Go Golf is available in Black, White/Black and White/Brown colour schemes with an RRP of £89.

Skechers Go Golf

Skechers Go Golf Drive

As you'd expect from a company leading the way in many shoe markets Skechers are also bringing the streets to golf. The Go Golf Drive is Skechers entry into this popular marketplace and the sneaker style shoe delivers on course performance with an eye to a fashionable streetwear look. Using different fabrics and colours golfers can pick from three styles to showcase their taste on and off the course.

The Go Golf Drive is available in Black/Green, Grey/Orange and White colour schemes with an RRP of £79.

Skechers Go Golf Drive

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Skechers Go Golf Bionic Golf Shoe

Skechers Go Golf Bionic Golf Shoe - Product Details

Launch UK01 January 2014
Launch RRP£99
Shoe StyleShoe
Colour OptionsBlack/Red, Green/Black, White/Black
SpikedNo
WaterproofYes
Manufacturer's WebsiteSkechers Website

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