Are you a beginner who has only recently taken up golf and are now looking for a friendly set of clubs which are going to give you a little bit of a helping hand as you try and knock some shots off your handicap?
Or perhaps you're a high-handicap golfer who wants to make things a little easier for yourself by looking at some equipment which is geared more towards your level of golf than towards the best players in the world?
Either way, Callaway's Big Bertha line of clubs should be of interest to you, as it promises to provide more forgiveness and a little more distance regardless of how you swing the golf club. Let's take a closer look at the brand new Big Bertha B-21 Woods...
Callaway Big Bertha B-21 Driver
Callaway knows that the easiest way to improving your distance off the tee is to work on hitting straight too, and so the new Big Bertha B-21 is a high launch driver, with an ultra-low forward CG providing lower spin. This formula is set up to provide a more consistent ball flight along with more tee shots finding the fairway.
The large Bertha head shape is engineered with draw-bias weighting in order to improve launch angles, and promote a straighter, longer flight.
The Driver also features Callaway's advanced AI designed Flash Face in order to promote faster ball speeds across a larger area of the face, making it a more forgiving option that still gets out there even if you don't quite catch it from the middle.
For this, the driver requires high-strength TA-15 materials which are said to be both lighter and stronger than traditional titanium to promote optimal speed, forgiveness and spin characteristics.
Callaway's popular Jailbreak technology, consisting of two bars connecting the sole and crown of the club head, helps to generate more ball speed whilst a much lighter carbon crown allows us to redistribute weight for higher MOI and more forgiveness.
The Big Bertha B-21 Driver will be available from 10th September and priced at an RRP of £449.
Callaway Big Bertha B-21 Fairway Woods
How often do you hear golfers say 'I hate my 3 wood' or 'I can't hit them off the deck'? Well, Callaway are attempting to change that with the B-21 Fairway, which continues on their theme of providing distance whilst also claiming that it is their easiest fairway wood to launch ever.
A shallower face, progressive lengths and oversized shape represents a more forgiving design for better turf interaction and smoother contact, whilst increasing the offset can help to take the big slice out of your game and promote a draw shape.
The lighter T2C Triaxial carbon crown raises MOI to add even more forgiveness, whilst superior ball speed comes thanks to the AI-designed Flash Face and Jailbreak Technology.
The Big Bertha B-21 Fairway Woods are available in 3, 5, 7 and 9 Wood varieties and are priced at £279.
Callaway Big Bertha B-21 Hybrid
Completing the Big Bertha woods is the new B-21 Hybrid which comes with a similar message to the Fairway - helping golfers to add distance through a 'total forgiveness package'.
Callaway say that it is their easiest to launch hybrid and has a larger head volume, designed to eliminate the high spin shot that veers way off line. Essentially the idea is that if you hit it straighter, you'll hit it further.
To help with this, Callaway has introduced the Flash Face and Jailbreak Technology seen in the rest of the woods range in order to increase ball speed, so that you get a little extra out of each shot even if you don't strike it out of the middle.
A little more offset allows golfers to square the clubface up more easily at impact, which will be music to the ears of those golfers who tend to slice the ball.
In order to make this club easier to launch, Metal-Injected Molding Tungsten weights have been added into the clubhead, and the carbon crown raised MOI and also helps with the launch too.
The B-21 Hybrid is available in lofts from 19 to 33 degrees, and is priced at £229.
So if you are a relative newcomer to the game or a higher handicap golfer who is looking for a little more forgiveness and easy launch from your golf equipment, then the new Big Bertha B-21 range could certainly provide the game-improvement style that you are looking for.
However I think Callaway has been bold with their pricing strategy for these clubs, as £449 for a driver puts it towards the top end of the market.
In my opinion, a lot of the golfers who would suit these clubs are typically looking for something cheaper to get them started or just go for something second-hand if they aren't playing to shoot great scores.
Of course, there is more and more technology being packed into every golf club that Callaway develops, and it's pretty clear that this gear looks like it could the perfect way to help golfers improve their scores, but the challenge is to get golfers to test this gear so that they can see it for themselves.
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