Whilst each model has its own features and benefits there are some philliosophies and changes that are common to all the clubs in the range.
The overall aim for the 714 series is to improve the flight, forgiveness and feel and Titleist has worked on using progressive centre of gravity (CG) positions and purpose driven shapes to achieve this.
In each range they have aimed to create higher launching long irons that give more distance through greater carry and therefore better stopping control as they come down more vertically.
The shorter irons have been boosted for lower launch and more speed by increasing the lofts but by maintaining the stopping control in the AP1 an AP2 sets.
In the AP1 and AP2 sets, Titleist has improved the feel by modifying the position of the high density tungsten that they have used before to bring the centre of gravity progressively closer to the point of impact as you go through the set. This also increases the moment of inertia of each iron to give more speed and consistent distance on mis-hits.
Visually the hosel has been blended into the top line so that the offset does not look so pronounced, even though it is actually the same.
All the models have also undergone a sole grind improvement to improve the performance through the turf at impact. A 'pre-worn' leading edge reduces digging as the club enters the turf. This combines with added camber on the sole of the club to help the club to skip through impact creating a much better divot.
Here is a quick summary of the changes to each model and you can find out more and read the Golfalot review of each model by clicking on the links:
The AP1 is the biggest seller of the Titleist range and the long irons feature a lower CG thanks to a deeper topline undercut that frees up 10g of weight to move into the wider sole. The shorter irons from 7 to PW feature stronger lofts and a thicker face, a narrower sole and a narrower sole to make it easier to flight shots.
The AP2 is the cavity back iron for the better player and has probably undergone more changes than the other models. The CG is lower in the long irons and higher in the short irons to improve the sweet spot location. The new support bar across the back of the head in the long irons and the thicker face in the short irons tunes the face frequency in conjunction with the multi-layer medallion for a more solid feel. The top line is wider in the long irons and thinner in the short irons to give this set greater appeal to better players.
The CB forged iron is a blade style with a small cavity to make it a little more forgiving. The heads feature a little thinner top line than the AP2 irons but the feel is a little sharper as there is no medallion on the back. The advances in the sole design are really felt in the short irons which glide through the turf very easily. A straighter leading edge and lower face height in the short irons aim to improve the look at address.
Last but not least, all you aspiring Tour pro's have the 714 MB forged blade that also features the straighter leading edge of the CB irons. The blended hosel and changes to the sole camber and leading edge are also made to the MB, but are a little more subtle. The feel is very good and the lofts are the same as the CB irons so you can blend a set between the two models if you prefer.
Titleist golf clubs have come a long way in recent years and with the 714 series of irons, Titleist have a very comprehensive range for what they call 'serious golfers'. Now that does not mean low-handicap, but golfers who are serious about their game and want good quality golf equipment.
From being a small division of the Titleist brand supporting the golf ball, club sales now account for 40% of Titleist's profit and whilst the ball will always come first, the clubs are coming in a close second.