Alessio Dello Russo
By Alessio Dello Russo

Sun Mountain has unveiled a new mid-stripe stand bag from its all-new Sonnenalp line, offering stylish old-school looks with a modern-day twist.

The new mid-stripe stand bag is one of three eagerly awaited bags which will be unveiled under the Sonnenalp line. The name Sonnenalp, which means "sun on the mountain" in German, pays special attention to fine craftsmanship and draws inspiration from the company's vinyl metro bag series, which debuted a few years ago.

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"We’ve seen a trend of golfers leaning towards more classically styled designs that don’t compromise on sought-after modern design features,”

"This helped form the basis of the new Sonnenalp collection, spearheaded by the Midstripe that moves the needle in a more classic approach to golf bag design.”

Nigel Freemantle, Managing Director of Brand Fusion International, distributors of Sun Mountain products across Europe.

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The characteristics of this 2.6kg mid-stripe stand bag include: a large 4-way top, full-length dividers, seven compartments with zippers, and subtle elements including a leather clasp to fasten an umbrella and tee holders to the side of the bag for quick access.

The chrome plate to the side of the bag can be removed for the cresting of the owner’s initials or club logos.

Included in the new mid-stripe stand bag is a material made from classic vinyl and features a stripe pattern running down the middle of the bag to create a distinctive appearance. With quick-release buckles, the Dual Lite bag strap provides a balanced and comfortable carry, while a colour-coordinated single strap is an optional addition for devoted walking golfers desiring a distinctive vintage style when carrying their bags.

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The retail price for this bag is £329, which is now available from selected retailers.


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