The PGA Merchandise show in Orlando is where the great and the good of the golf industry from around the world come together to do business. The massive room at the convention centre takes a good 20 minutes to get from one end to the other and it is crammed with stands from all of the manufacturers in golf.
The demo day before the show gives you the chance to try out products from leading brands and our scratch review team have already posted reviews on the newest products that were seen for the first time.
These include the Mizuno MP-650 driver, Mizunno MP-650 fairway and Mizuno MP-650 hybrid, Ping Sydney putter, TaylorMade Ghost Manta putter and the much hyped TaylorMade RocketBallz Fairway.
There were some other products so new that they have not been released and I can't wait to tell you about them soon.
But what of the world outside of the big brands? I love wondering the aisles of the show looking at the budding entrepreneurs pushing their latest greatest product, theory, practice aid or game changing invention.
Some make you smile, some make you wince, some you wish you had thought of it first and some you hope your non-golfing relatives don't find out about so they won't shove one in your Christmas stocking.
However, we salute their enthusiasm and admire their determination to make their dreams come true in the world of golf. So, in no-particular order, here are the year's contenders for the 2012 Golfalot Alternative Product of the PGA Merchandise Show Award.
Let me know your favourite via my Facebook or Twitter pages. Drum roll please....
Honma Strikes Gold
No Mr Bond, I expect you to use zees golf plated Honma Beres putters to hole out...
Honma Strikes Gold
No Mr Bond, I expect you to use zees golf plated Honma Beres putters to hole out...
Mercedes And My Golf
The most environmentally friendly Mercedes AMG yet.
Dead Aim Laser Putter
The laser helps you line up & detaches for use on course. Or leave on to assist concession.
Tour Striker Driver
Hit this and you can hit anything. Their sand iron is excellent too.
Insta Golf Spikes
Turn any shoe into a golf shoe in an Insta.
SQRD Up Laser
Align yourself with the force Luke.
Green Grass Putters
The Visually Challenged Putter award is hotly contested. The blue is genius.
Driver Crown Sticker
Pimp your driver, or better still, your opponent's when they are not looking.
F2 Golf SS Wedge
The anti-shank wedge. Also available from F2 is a hosel-less hybrid.
Amimono Headcovers
Grandma had been busy. Shreddies production was down though.
Golf Buggy Dashboard
Pimp your buggy with faux walnut. A Premiership footballer's dream.
Scan4Beer App
A buggy dream for the rest of us.
Alligator Accessories
Add some bite to your game. One previous owner.
Stand Bag Covers
And I thought last year's dalmation couldn't be topped...
Color Golf Bags
Flower power comes to golf. Matching luggage too.
Golf Ball Dispenser
Ideal for the 17th tee at Sawgrass.
Golfing Buddha
Encourage pitch mark repairs with a 5 foot tall Scottish Buddha.
Golfing Clown
Having a quiet stand is no laughing matter, even if you are the world's greatest.