The new FJ Icon golf shoe from FootJoy is a new premium shoe that marries the FootJoy heritage with pioneering technological advancements to deliver a stunning, traditional shoe with comfortable and exceptional stability. The FJ Icon has been tested and approved by the world’s best players and their high demands are met by the shoes finely tailored upper designs, premium materials, performance inspired outsole technology and a level of customisation that offers tremendous variety of design and size options.

The FJ Icon is a golf shoe packed with technology designed for comfort and performance. The full leather linings ensure total comfort, slip resistance and breathability and is supported by the leather covered dual-density PU Fit-Bed. This allows the underfoot of the FJ Icon to closely mimic the natural shape of the foot giving the player a quality fit and cushioned support. FootJoy have also included memory foam in the tongue and around the collar of the FJ Icon for enhanced comfort whilst a modified toe character, a standard fit across the forefoot and instep, with a slightly narrow heel is the result of thousands of scans from the FootJoy Laser Fitting System and ensures the FJ ICON is the perfect fit.

The FJ ICON is the new flagship shoe from FootJoy, the number one shoe company in golf, and delivers the very best from all the company’s shoes in one performance packed package and will be available in four patterns and nine styles. The FJ Icon will be available in the New Year, however if you can’t wait until then and want to be among the first in Europe to experience this remarkable shoe, FootJoy are releasing the FJ Icon through their MyJoy personalisation programme which will allow you to design your own pair of the FJ Icon from mid September 2009 .