Wilson Golf has given a new look to its Staff range of Infinite putters with six new models that showcase new design features on both the head and the grip.
The new putters, three blades and three mallets, are named after landmarks and neighbourhoods of Wilson's home city of Chicago. Windy City, Lake Shore, Michigan Ave, Grant Park, South Side and The Bean will evoke memories for anybody who has visited the area and the colourful names complement the striking black anti-glare finish.
Key to the putters is the Counterbalance technology, with the putters combining heavier heads and grip weights to move the balance point of the putter closer to the hands, promoting a smoother and more controlled putting stroke.
Doug Wright, Global Commercial Director, explains:
The new range has a standout design based on feedback from our Wilson Advisory Staff members which really catches the eye from the grip, all the way to the finer details on the head.
The grip has a perforated pattern and the oversize design construction provides a stable feel and limits rotation during the stroke. The heavier (104g) grip helps to create the counterbalanced feel.
The putter sight lines have been stripped back to improve alignment at address whilst a Double-Milled Face promotes consistent impact, roll and distance.
The Infinite series includes a women's Glacier Blue and white version of the Windy City model which also comes in left and right handed options for both men and women.
For 2019 the Infinite range was extended to include three new models, continuing the tradition of the Chicago-themed names to reflect the brand’s home city.
The fang-style mallet ‘Bucktown’ features a double bend in the shaft, towards the head, to help balance the face at impact for more accurate putts.
The ‘West Loop’ is a wide-profiled blade putter with a straight down shaft for those who still prefer a more traditional look at address.
Next year’s ‘L’ is a mallet style putter which features a square shaped head and straight shaft.
New grips and headcovers include the Infinite branding, featuring a black and white colour contrast with Wilson’s traditional red colourway.