TaylorMade unveil a new video detailing their new SLDR driver money-back guarantee.
We met with the man behind TaylorMade's latest drivers to ask him why and how "lofting up" works.
US Open Champion, Justin Rose, explains why he uses a counterbalanced putter.
TaylorMade reveal an all-new white version of their popular SLDR driver.
New TP wedges, available in either a Classic or ATV sole grind.
260cc mini-driver designed to be a more accurate & longer off the tee.
Scared by short putts? TaylorMade's new putter provides some counterbalance.
Meet the soft 3-piece ball designed for mid-handicap players.
We ask why we should loft up & what happened to white?
TaylorMade launch 2 Tour-level balls with a new REACT core and Soft Tech cover
Details and photos of the new TaylorMade Tour Preferred MB, MC and CB irons.
The more compact SLDR is designed for TaylorMade's Tour players.
A new Speed Pocket and CG reduces spin and increases ball speeds.
TaylorMade JetSpeed has shallower head and lower CG for more height & less spin.
The first TaylorMade driver to feature a Speed Pocket in the sole.
No sliding weight, but the TaylorMade SLDR Rescue will still go high and far.
First look, info, video and specs of the new SLDR fairway wood.
The SpeedBlade irons feature a new Speed Pocket in the 3 to 7 irons.
Sergio's tools at the Deutsche Bank included a new TaylorMade putter and driver.
Redesigned and crafted for golfers who prefer traditional putter shapes.
Find out how the Speed Pocket increases forgiveness.
The JetSpeed Fairway wood takes off in search of drivers to kill.
A redesigned head in the SLDR driver delivers less spin and more distance.
The TaylorMade RocketBallz Stage 2 fairway wood is pretty much the same...
With the Lethal golf ball TaylorMade has finally made a golf ball that...
When you first see the TaylorMade R1 driver you are probably going to do...
The TaylorMade RocketBladez iron has been launched with much fanfare, but...
The TaylorMade RocketBladez Tour irons at first glance seemed perfect for...
The TaylorMade Ghost Spider S putter is light, soft and stable, and we...
The TaylorMade Ghost Manta putter is based on the ghost design but really...
The TaylorMade RBZ RocketBallz Driver succeeds the Burner Superfast 2.0...
The TaylorMade RBZ Rocketballz Tour Driver is similar in features to the...
The TaylorMade R11S driver is a refined version of the previous R11 driver....
The TaylorMade RocketBallz Fairway Wood has been taking all the headlines...
The TaylorMade RBZ RocketBallz Tour fairway has a smaller head than the...
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TaylorMade golf equipment first appeared in 1979 when the company, founded by Gary Adams, launched the TaylorMade Metalwood. The club marked a massive step forward for driver and fairway wood technology and it wasn’t long before the world was sitting up and taking notice. In 1984 the Metalwood helped Lee Trevino to win his second US PGA title, the last of his six majors.
Gary Adams was a keen golfer who enthusiastically tried to improve the performance of his golf clubs. In the 1970’s he discovered that the new two-piece golf ball travelled further and straighter when a metal wood was used. From that discovery TaylorMade was born.
With Trevino’s victory – and a string of other victories in the mid 1980’s as professionals discovered the advantages of TaylorMade drivers – the company began to grow in the public consciousness.
The company diversified into other golf products and grew to become the second largest manufacturer of golf equipment in the United States. TaylorMade irons and TaylorMade putters, sold under the Rossa putter brand, soon joined TaylorMade drivers and TaylorMade fairway woods on both the professional tours and the bestselling lists. TaylorMade golf balls and TaylorMade golf bags were also becoming increasingly common on the fairways of the world.
In the 1980’s TaylorMade had been acquired by the French company Salomon S.A, a move which increased the global reach of TaylorMade golf equipment. Towards the new millennium TaylorMade’s corporate horizons were expanded once again in billion dollar takeover by the sports equipment giant Adidas.